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Welcome to the Digital Canvas.
My column devoted to creativity in the
digital age. The objective of this column
is to observe and comment on trends in
the digital/ multi-media industry and
examine the influence they may have on
you, me, and everyone else in the creative
arts and industry. I know it sounds a
bit dry, but trust me, I’ll have
a good amount of fun things to talk about
too. I will do reviews of your favorite
creative programs or even tutorials of
wonderful things I’ve learned about
these programs. I like to think of this
column as the start of a journey. There’s
always something new to learn and with
your experience and mine, we can push
the limits of our creativity. Feel free
to share your thoughts, ideas and discoveries
with me and I’ll do the same.
After all, isn’t owning
an Apple computer all about exercising
your freedom to be different and expressing
your creativity? I believe it is, and
I think you may believe it too. As always,
your welcome to send me suggestions for
issues to spotlight, programs to review
or to tell me how wrong I am on a particular
topic. Just drop me a line at macdude@applelust.com.
Bio
As a child who grew up during
the personal computer revolution, I knew
early on that computers would have an
impact on my life. The first computer
I used was an Apple II in the 5th grade.
Lust at first sight I suppose you could
say. The first computer I ever wanted
to own was the Apple IIGS. But alas, due
to monetary limitations the first computer
I bought was a PC (don't stone me to death
just yet)! I don't regret having owned
a Windows machine for 8 years. It was
actually a benefit to my career. I learned
DOS, Windows 3.1, and finally the OS that
tested my patience for a total of 2 weeks,
Windows 95. Keep in mind that patience
is one of my better virtues, however,
Windows 95 drew the line. I gave my PC
to Mom & Dad (they now own an iMac)
and took the financial plunge into the
Mac world. My first Mac was an 8500/120
and I now own a Titanium Powerbook G4
and iMac DV as well. My next Mac purchase
will probably be a G5 tower with an Apple
Cinema Display.
I graduated with a degree in Broadcast
Journalism; however, my career interests
took me in a different direction. To start,
I was a producer for an advertising agency
for five years. There, I saw the merging
of the video and computer industry and
learned much about video production and
Non-Linear Digital Video Editing. I became
skilled at programs like Photoshop, After
Effects, Illustrator, Electric Image,
Specular Infini-D, Commotion and others.
From there, I moved to an Audio/Visual
company that sells AVID, Media 100 and
Pinnacle Non-Linear Editing Systems. My
job was to build these systems, train
our clients how to use them and provide
on-going support to them. Currently, I
work for myself as a freelance Non-Linear
Editor and Support Specialist. Needless
to say, my lust for computers and technology
mixed with my broadcast experience has
led me in the right direction. Now, in
addition to running my own business, I
am here to help the readers of Applelust.com
make sense of all this amazing technology
and where it may ultimately lead us.
Programs like FinalCut
Pro, DVD
Studio Pro, iDVD,
and iMovie,
are allowing everyday consumers and professionals
alike create multimedia content that was
once only possible in expensive post production
studios. Now, it's becoming a reality
on everyone's desktop. I'll be your guide
on our way through the multimedia jungle,
which I like to call the 'Digital Canvas.'
I currently live in the Midwest with
my lovely computer illiterate wife, Heather,
and amazing 4 & 1/2 year old computer
expert, Elliot.
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